India's sports sector is poised for transformative growth, driven by robust government initiatives, burgeoning infrastructural developments, and a deepening culture of athleticism and competition.

India aims to become a global sports powerhouse through strategic investments in education, infrastructure, and technology, alongside hosting international events. Initiatives like Khelo India and aspirations for the 2036 Olympics drive this ambition. However, challenges such as inadequate infrastructure, limited grassroots development, funding issues, professional management scarcity, governance, and cultural attitudes towards sports careers hinder progress. Overcoming these hurdles is essential to realise India's full potential in the sports arena.

Grant Thornton Bharat's Sports Consulting practice excels in transforming the sports landscape through its deep expertise in management and consulting, recognised by prestigious awards and a strong global presence.

Our solutions

Optimise sports organisations' potential to secure funding and CSR contributions for sustainable development and social impact

Provide strategic financial planning and budgeting solutions to maximise resource efficiency and financial health in sports entities

Expert assessment of sports properties and entities to determine their fair market value and investment potential

Advise on transactions, including public-private partnerships (PPPs), to facilitate growth and development in the sports sector

Guide the planning, development, and enhancement of sports infrastructure projects with a focus on innovation and sustainability

Ensure sports projects’ progress according to plan, budget, and timelines through rigorous monitoring and evaluation

Foster the growth of sports at the grassroots level by developing programmes that identify and nurture emerging talent

Craft impactful marketing and branding strategies to elevate the visibility and reputation of sports organisations and events

Streamline operations for sports entities to enhance efficiency, performance, and stakeholder satisfaction

Manage public relations and communications to build positive brand images and engage effectively with audiences

Prepare compelling bids for sports events, highlighting key strengths and value propositions to secure hosting rights

Oversee the bid process, from documentation to procurement, ensuring transparency and compliance

Innovate and conceptualise sports events that captivate audiences and deliver memorable experiences

Craft strategic policy and vision documents to guide the long-term direction and goals of sports organisations

Develop comprehensive strategies and plans to achieve objectives and drive growth in the sports sector

Leverage cutting-edge technology to enhance the performance, engagement, and management of sports entities

Our achievements