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  4. Storm the norm series

Storm the norm series

Storm the norm series
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Storm the norm episode 10

Podcast

Listen in to know what norm are we taking on in this episode to storm

1 min read | 31 Jan 2022

Storm the norm episode 08

Podcast

Is it easier for startups than for established businesses to turn around? Just think about it..mature organisations have established not just a business, but a certain reputation, ways of working, people policies, they’ve figured out ways around the corridors of power as well as versus competition, the company is like a machine (whether well-oiled or not), bound by systems and processes. A startup turning around is like someone on a motorcycle doing a u-turn, while an established business is like a long train that has to go in a different direction all of a sudden. You can’t just switch tracks abruptly, especially if there are no tracks laid out in the new direction in the first place. You’ll just derail the whole thing. But the real pivotal (pun unintended) question that we challenged Rohit Kapoor, CEO-Oyo with is much more fundamental; ‘Why do startups need turnarounds in the first place? And is it easier, as our thinking so far seems to indicate, for startups to turn around than it is for established businesses to do the same? We also have perspectives from Siddhartha Nigam, National Managing Partner - Growth, Grant Thornton Bharat who has shared insights on how start-ups go about executing the turn-around

1 min read | 15 Sep 2021

Storm the norm episode 07

Podcast

Creativity needs chaos. Structure constrains lateral thinking. And so, many professions have no option but to think inside the box. Or do they? The “creative professions,” such as advertising, art, music, entertainment, writing believe they have the corner on creativity, relegating many professions to the doom and gloom of Boring. Is it their ego that perpetuates this condescension or is their disdain justified? “Doomed to be deemed boring: Not every profession can be creative. ”That’s the norm our hosts Anisha and Narayan explore in this episode of #StormTheNorm. And IP Lawyer and strategist Safir Anand decided to light a grenade under this norm to explode it, not just storm it. For the GT Insights module, we have our expert Ashish Chhawchharia, Partner - Recovery and Re-organisation at GT Bharat, giving a focused take on how businesses can build creativity into their routine, regardless of what industry or function they are in.

34 min read | 15 Jul 2021

Storm the norm episode 06

Podcast

Has it become an acceptable norm to prioritise valuation over value creation when running a start-up? If yes, why is this trend embraced like the holy grail? With this borderline trend fast becoming the norm, it’s the right time to find out what gives start-ups the confidence to not bother about profitability in their first few years and what makes their path different from that of the listed companies. To answer these burning questions and share insights on the norm, we have for this episode, Vikas Agnihotri, India Operating Partner at Softbank Investment Advisers. And for Insight by Grant Thornton Bharat, we have on board Raja Lahiri, Technology, Media and Telecom Leader and Partner, Growth Advisory.

29 min read | 21 Jun 2021

Storm the norm episode 05

Podcast

As the world faces multiple crisis, there is an increasing need for corporates to come together and help the civil society. It is equally important to partner with leaders and ensure to bridge the gaps wherever necessary. Our norm this episode is set in this context: Can laws turn corporates into better partners for the society at large? Or will they turn CSR into Corporate Social Regulation rather than Corporate Social Responsibility? Find out as we storm this norm in Ep. 21

29 min read | 03 May 2021

StormtheNorm #4: The Future belongs to the Fast

Podcast

Undoubtedly, social, economic, political, cultural laws shape us. Isn’t that why fast does seem to be winning, and defining the future? Look all around us. That’s what we seem to celebrate. The fastest to become a billionaire, a unicorn to market etc. The Annual Special episode, highlighted the juxtaposition of fast and slow, and how the pandemic made us involuntarily choose slow by putting life on pause. Narayan Devanathan & Anisha Motwani explore whether now’s a good time to examine if that was just a blip accentuated by the pandemic or a norm ripe to be stormed. And to do that, we have perhaps the best spokesperson for Slow in the country today. Neelesh Misra is an award-winning journalist and entrepreneur. He’s famously popular and popularly famous for his radio stories on Yaadon ka Idiot Box. And his newest baby is the Slow Movement, an amalgamation of three verticals, Slow content, Slow food and Slow experiences.

30 min read | 09 Mar 2021

Storm the norm episode 03

Podcast

Remember, Lewis Carroll’s iconic ‘Through the Looking Glass’. The cusp between 2020 and 2021 feels like we all need to step through a looking glass of our own, to see our world anew. With the advent of work / live / play at home era, the impossibility to plan in advance has erased the concept of chronos (as the ancient Greeks called it) or linear time. And because of that, we looked for our identity in the past. As many experts say, yearning—especially in moments of uncertainty—can be really grounding. And it is this fusion of past and future that gives us five hacks to norm the storms of 2020 as we step into 2021.

21 min read | 07 Jan 2021

Storm the norm episode 02

Podcast

Will local geo-politics influence businesses & will brands start being vocal about showing off their nationalistic credentials and make that a key strategic pillar in their playbook? To answer this, we have an expert who has straddled the line between both local and global. Our guest expert today is Geetu Verma from Unilever, a global marketer and business leader, part of Unilever's global Foods and Refreshment team based out of Rotterdam, Netherlands.We also have insights from Vikas Vasal, National Managing Partner - Tax at Grant Thornton Bharat on conducive government policies that give impetus to nationalistic brands.

24 min read | 18 Dec 2020

Storm the norm episode 01

Podcast

What are the rules of winning for challenger brands? But first, what makes a challenger brand? What differentiates them from market followers & qualifies them as challengers? We do have an expert who brings his lived insights and experience with him — on what it takes to be a challenger brand and not end up in the same place. Listen to Mr. Vishesh C. Chandiok, CEO of Grant Thornton Bharat to shed light on this & more. Don’t miss the #StN Innovation #Hacks to help you change your game

25 min read | 27 Nov 2020
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