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Are you ready to embark on a journey that will test your problem-solving skills like never before?
Do you have what it takes to think critically, creatively and innovatively to drive business strategies?
If you're on the lookout for an exceptional opportunity that not only promises to test your abilities but also catapults your career into high gear, your search ends here. CampACE CASE-ino Case Study Competition 2023 presents itself as your golden ticket to showcase your remarkable problem-solving skills, immerse yourself in practical experiences and access unparalleled career prospects. Seize this golden opportunity to distinguish yourself and venture beyond your comfort zone like never before!
At its core, this theme encourages a deep exploration of the complex issues a nation faces, whether they pertain to economic growth, social cohesion, environmental sustainability or political stability. It challenges individuals and teams to dissect these challenges, identify the hidden patterns and develop innovative approaches to address them effectively.
CampACE CASE-ino is Grant Thornton Bharat’s first-ever national case study competition. It bridges the gap between theory and real-world practice and networks with seasoned professionals, providing you with a solid foundation for a successful career ahead.
Background and Growth
Janani, an affiliate of DKT International, began as a social marketing program in Bihar, India, focusing on reproductive health products and services. It grew significantly under Justin Thompson's leadership, expanding from 8 to 25 states by early 2020.
Donor Dependency
Initial success was heavily reliant on donor funding, but as the Indian economy improved, donors reduced support. By 2019, 40% of Janani's budget depended on donor funding, leading to a critical need for financial sustainability.
Innovative Initiatives
Janani pioneered a social franchising network, establishing Surya Family Planning Clinics and engaging private and government doctors. This social franchising model proved successful, providing cost-effective healthcare services and generating revenue through franchise fees.
Financial Challenges
By 2012, Janani faced financial trouble with $2 million in debt and an inefficient operational structure. Don Douglas, the new director, implemented drastic measures, including staff reductions and product portfolio adjustments, to rescue Janani from closure.
Product Diversification
To address financial challenges, Janani diversified its product portfolio, introducing new brands and variants. Despite initial struggles, strategic changes, including a focus on premium brands, led to financial improvements.
Focus on Sustainability
Financial sustainability became a crucial goal as donor funding declined. Under Thompson's leadership, Janani aimed for a business-like approach, cutting costs, improving accountability, and ensuring that products paid for themselves while staying true to its mission.
Government and Market Dynamics
Janani operated in a competitive landscape, facing competition from commercial companies, non-profit organizations, and the Indian government. It adapted its marketing strategies, including advertising through various channels and participating in promotional events.
Challenges Ahead
As of March 2020, Janani faced challenges related to donor support, with private funding set to expire. The organization aimed to attract new donors but also sought financial independence to carry out its mission effectively.
Strategic Vision
Justin Thompson emphasized the need for Janani to balance business-like practices with its social mission. The organization aimed to ensure the affordability and availability of modern birth control and safe abortion methods for all Indians, working in partnership with the Government of India and donors.
"Fostering Inclusive Leadership | A Design Thinking Challenge for Sustainable Innovation"
In this challenge, participants are tasked with driving organizational change at the leadership level through innovative design thinking solutions that prioritize diversity and inclusion (D&I). Participants will envision themselves as part of a visionary group dedicated to instigating positive transformations. They will present their pioneering ideas aimed at fostering inclusive leadership within a chosen organizational context.
CampACE CASE-ino is Grant Thornton Bharat’s first-ever national case study competition.
The theme of the competition is ‘Cracking the code to a stronger nation’. It focuses on addressing challenges and opportunities related to India's socio-economic, political and environmental development.
A diverse team of 4-5 members currently enrolled in Post Graduate Diploma in Management (PGDM) and Post Graduate Programme for Executives (PGPX) courses can participate. Teams with members from different specialisations and academic years are allowed.
Participants must be actively enrolled as management students pursuing specialisation in any field.
You can register for the competition by filling out the registration form shared in your registered email.
The competition consists of various stages, including registration, a preliminary round with a 60-second video introduction, a case study analysis, access to learning materials through the byteEDGE app, semi-final presentations, mentorship for finalist teams and a grand finale round where the top 15 teams pitch their solutions to the GTORQUE Panel.
The competition aims to promote critical thinking, foster innovative solutions, promote research and analysis, inspire collaboration between academia and industry, facilitate cross-disciplinary learning and provide recognition and rewards for outstanding case studies.
You can follow Grant Thornton Bharat's official social media pages on Facebook, Instagram, Twitter, LinkedIn and YouTube for updates and use the hashtags #CampACE and #CASE-ino in your social media posts related to the competition.
Only teams of 4-5 members are allowed to participate. Individual participation is not allowed.
